ISVs eye Recovery-as-a-Service (RaaS) on IaaS platforms

Email backup and recovery services, collectively grouped under Recovery-as-a-Service (RaaS) may be one of the rising stars inside the broader cloud computing revolution.

According to a recent vendor report, small- and mid-size businesses (SMBs) spent $11 billion on Cloud Computing in 2011 worldwide with further predictions that Cloud-based storage services will grow at a compound annual growth rate (CAGR) of 12 percent through 2015.

RaaS vendors seek to take advantage of this tremendous growth by capitalizing on public cloud infrastructure similar to what Virtual Internet provides in the form of Infrastructure-as-a-Service (IaaS). Many are now embedding their custom archiving solutions into IaaS providers and selling this service to ISVs around the world

Typically, these new RaaS service solutions may allow ISVs to extend their software solutions to the Cloud more rapidly so they can capitalize on new market opportunities while preserving the value of their existing software assets and customer base.

Companies like Geminare, stress the new RaaS solutions are a fraction of the cost of traditional solutions, and without added complexity, allowing for rapid deployment, greater scalability and a substantial channel enablement.

These new cloud recovery services broadly provide cloud-based, real-time replication and near instantaneous failover and failback capabilities with no on-site hardware, usually through a vast channel partner network that may spread across the globe.

Other product verticals may give ISVs auditable data archiving capabilities without costly infrastructure, staff or software investments. These services may be deployed as a stand-alone managed service, or as an add-on the existing RaaS service, which further adds value to the channel partner network.

Virtual Internet covered RaaS in a blog post back in November 2011, where it was predicted that by 2014, almost one in three midsize businesses would be using a recovery-as-a-service (RaaS) with the ability to backup and restore virtual machines (VMs).

The post also offered a more precise definition of RaaS, which may be useful to ISVs still refining their future cloud strategies:

RaaS describes the managed replication of virtual machines (VMs) and production data in a service-provider’s cloud, together with the means to activate the VMs to support either recovery testing or actual recovery operations. The location of the data center equipment, the party housing the provider’s cloud equipment, and the price vary by provider.

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